Sumea Puts Survivor on Nokia Phones

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Sumea Interactive today announced the launch of the Survivor mobile game, based on Castaway Television Productions’ international hit TV show Survivor. Castaway has granted Sumea exclusive rights to Survivor-branded mobile games throughout EMEA, Asia, Australia and New Zealand.

Sumea’s Survivor mobile game includes the all-embracing adventure aspects of the Survivor format, featuring exceptionally smooth gameplay and amazing graphics. The game will be available in Q3, 2004 exclusively at www.nokia.com/shop and at Nokia Software Market, www.softwaremarket.nokia.com.

"Proving their creativity and gaming design expertise, Sumea have brought the Survivor TV brand into a compelling, visually intriguing and easy-to-learn mobile game. The Survivor mobile game is ideally positioned
to attract millions of casual gamers worldwide," said Julia Dick, Business Developer of Castaway Television Productions Ltd."We are very excited to make Sumea’s Survivor game an integral part of the unique launch of the Nokia 3220 camera phone, which is targeted to mobile-savvy young adults. We believe that a true breakthrough in mobile gaming requires a combination of a widely-known international brand, an appealing format, an effective distribution channel, a strong marketing partnership and superior quality with an easy-to-learn and highly playable interface. The Survivor mobile game has all these in place," said Ilkka Paananen, CEO of Sumea Interactive Ltd.

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