Electronic Arts Inc., (NASDAQ: ERTS) lights up the scoreboard and returns to the field with the launch of NCAA Football 08. Featuring all-new Skill Performance and a deeper Dynasty Mode, gamers can boost the motivation level of teammates by taking control and making big plays. With all-new My Shrine, the ability to experience real-time weather conditions and updates provided by The Weather Channel, and exciting plays like the Statue of Liberty, NCAA Football 08 recreates everything that's great about college football.

Players can lead by example and control the action on the field! By improving their players' personal ratings on each big play, rising stars gradually increase their sphere of influence – with other players and scouts. Players can now experience enhanced recruiting by utilizing the Dynasty Mode's all-new prospect search tool to hone in on incoming players with specific skills. NCAA Football 08 also features a new Campus Legend Mode. To develop a Campus Legend, players must attend practice, learn the playbook, and earn reps as a college freshman. Players can keep the game moving by utilizing simulation engine system to fast-forward through events you're not participating in.

Accomplishments and highlights can now be relived in My Shrine, a personal Hall of Fame that stores trophies, custom photos, video highlights and more. Gamers can save and share their greatest moments by creating video highlights of their favorite plays and show them off online or download their instant classics to their PC and share with friends.

NCAA Football 08 is available on the PlayStation 2 and PLAYSTATION 3 computer entertainment systems, and Xbox and Xbox 360 video game systems from Microsoft and is rated E by the ESRB.